Helping private apartment owners make informed decisions throughout San Diego County.
The von Bluecher Group specializes exclusively in apartment buildings and multifamily investments. Whether you’re considering a sale today or simply want to understand your property’s current value, we provide straightforward advice, accurate pricing, and disciplined execution—without pressure or sales tactics.
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Trusted by San Diego apartment owners across North County, Central, East, and South County.
Selling an apartment building is one of the largest financial decisions many owners will make. Our role isn’t to convince you to sell, it’s to help you determine whether selling is the right decision.
We believe successful transactions begin with honest conversations, realistic expectations, and accurate market intelligence.
Our clients choose us because we provide:
The von Bluecher Group is a dedicated apartment brokerage team within Lee & Associates.
Unlike general commercial brokers, we focus exclusively on apartment buildings and multifamily investments throughout San Diego County.
Whether your property is located in North County, Metro San Diego, East County, South Bay, or the coast, our team provides local market expertise backed by one of North America’s largest privately held commercial real estate firms.
Results are earned through preparation—not luck.
Many owners call us simply looking for advice.
Sometimes selling is the right decision.
Sometimes refinancing, waiting, or holding produces a better financial outcome.
If we believe selling isn’t in your best interest, we’ll tell you.
Long-term relationships matter more than short-term transactions.
The von Bluecher Group combines the personalized service of a boutique apartment brokerage with the resources of Lee & Associates, one of North America’s largest privately held commercial real estate firms.
Our clients benefit from:
“Should I sell now or wait?”
We help owners evaluate timing based on real market data, debt, tax considerations, and personal objectives—not headlines.
“Do you only work with large properties?”
No. We specialize in 4–15 units across San Diego County and 16+ units countywide, with equal discipline regardless of size. We have local specialists that live and operate in your area for 4-15 unit buildings.
“What commission do you charge?”
We offer competitive, market-based commission structures tailored to each assignment
Whether you’re planning to sell this year or simply exploring your options, we’re happy to provide honest advice and a confidential opinion of value.
No pressure.
No obligation.
Just experienced apartment brokerage advice.
Request a Confidential Property Review
Or contact us directly to discuss your property and goals.
Thank you,
Eric von Bluecher
Helping San Diego apartment owners make confident real estate decisions through honest advice, accurate valuations, and disciplined execution.

The von Bluecher Group is a dedicated apartment brokerage team within Lee & Associates, specializing exclusively in apartment buildings and multifamily investments throughout San Diego County.
We combine the personalized service of a boutique advisory team with the marketing platform, buyer relationships, and resources of one of North America’s largest privately held commercial real estate firms.
Whether you’re selling a four-unit property or a 150-unit apartment community, our objective remains the same: provide honest advice, accurate valuations, and disciplined execution that helps maximize your long-term results.
Partner | Apartment Building Advisor
Eric has specialized exclusively in apartment building sales throughout San Diego County since 2013. He advises private owners, families, and investors on acquisitions, dispositions, valuations, and long-term investment strategies for properties ranging from four-unit buildings to institutional apartment communities.
Recognized for straightforward communication and accurate underwriting, Eric has consistently been recognized among Lee & Associates’ top multifamily producers and was named a San Diego Business Journal 40 Under 40 Next Business Leader.
Apartment Building Advisor
Ivan specializes in representing private apartment owners throughout San Diego County, with a primary market focus in Chula Vista, National City, Imperial Beach, and surrounding South Bay communities.
He provides valuation, advisory, and brokerage services while leveraging The von Bluecher Group’s countywide buyer network and marketing platform.
Transaction & Marketing Coordinator
Jorge supports the team through transaction management, research, marketing, underwriting, and client service to help ensure every listing receives exceptional attention throughout the sales process.
The von Bluecher Group is proud to be part of Lee & Associates, one of North America’s largest privately held commercial real estate firms.
Our clients benefit from:
Learn More About Lee & Associates.
Whether you’re considering selling today or simply planning ahead, we’re happy to provide a confidential opinion of value and discuss your options.
No pressure.
No obligation.
Just honest apartment brokerage advice.
Request a Confidential Property Review
760-929-7845 Office
858-252-8082 Cell
evb@lee-associates.com
Comprehensive analysis & valuation of your apartment building.
Create maximum cash flow and selling value.
Proven 3 phase marketing system to create maximum exposure.
Transform your equity to meet your current lifestyle utilizing a 1031 Exchange.
Maximize & diversify your investments through multifamily real estate.